Interview Preparation
It's great having a Web site that rocks. And it's even better to generate buzz for your work. But what will you do when that buzz includes media engagements such as radio interviews and TV appearances? AuthorBytes helps turn those opportunities into successes by offering you focused media training designed specifically for authors.

The Trainer
Training is provided by AuthorBytes founder Steve Bennett. Prior to launching AuthorBytes, Steve served as a media trainer and strategic message development consultant to leading technology companies. He’s helped hundreds of spokespeople deliver effective messages to the media, to analysts, the financial community, and corporate stakeholders. He’s also a former full-time author who has penned dozens of books, including a parenting activity book series with a million copies in print. An unabashed self-promoter, Steve has been a guest on “Oprah,” “Good Morning America,” “Live with Regis & Kathie Lee” (yep, that was a while ago), “Donahue” and “Geraldo” (also a while ago), “CNN Morning News,” and scores of regional television programs. He’s been a guest on hundreds of radio shows, and his work has been featured in The New York Times, Time, USA Today, The Wall Street Journal, and numerous other prestigious publications.

Steve offers a unique dual background – that of an experienced trainer who has also been in the hot seat himself. His media training for authors provides a real-world perspective (he’s done his share of interviewing as a freelance technology journalist) as well as practical, proven advice from the trenches. He can work with you in person and conduct videotaped simulated interviews, or via telephone for instant help with upcoming radio and print interviews. Either way, he’ll help you focus your messages (which should synchronize with the messages on your site) and hone your delivery so that you’ll maximize your chances of turning an interview into a memorable performance – and, hopefully, book sales.

Learn more about the program.

Read the media "cheat sheet"


Get started—contact AuthorBytes today!